As one of the most digitally advanced countries in Europe, the Netherlands is becoming a strategic destination for shared power bank companies expanding overseas. With a smartphone penetration rate exceeding 90%, the surge in tourism and the expansion of outdoor usage scenarios continue to stimulate mobile charging demand, while the country’s openness and economic freedom provide a natural testing ground for business model innovation.

1. Market Size and Growth Potential

1. Market Volume
In 2023, the Dutch mobile charger market generated revenues of USD 637.6 million and is expected to grow at a compound annual growth rate (CAGR) of 7.3%, reaching over USD 1.0456 billion by 2030. As one of the fastest-growing mobile charging markets in Europe, its potential far exceeds that of some neighboring countries.

2. Key Driving Factors

• High smartphone penetration: The Netherlands ranks among the top in Europe, with government subsidies further lowering the barrier for consumers to use mobile devices.

• Tourism-driven demand: Millions of international tourists, especially young backpackers, require instant charging services in airports, train stations, and tourist attractions.

• Extended charging scenarios: Usage has expanded from traditional malls and restaurants to transportation hubs (such as Amsterdam Central Station), large music festivals, and outdoor campsites, resulting in higher usage frequency.

2. Shared Power Bank Operating Model in the Netherlands

1. Product Model Selection
Among mainstream industry models, portable small cabinets (holding 6–12 power banks) are best suited to the Dutch market:

• High coverage efficiency: A single mall can host 10–20 small cabinets (compared to only 1–2 large cabinets), allowing users to find a charging point within a 5-minute walk.

• Win-win for merchants: LBS (location-based services) can guide users into stores, increasing foot traffic; for example, some partner coffee shops have achieved order conversion rates of over 30%.

• Light-asset operation: Lower cost than large cabinets, flexible deployment, and cross-location returns significantly enhance user experience.

2. Software and Hardware Solutions
In the Dutch market, Litashared offers an all-in-one shared power bank solution to help operators launch quickly:

• Hardware advantages: Portable small cabinet design with 6–12 slots, stylish appearance to match store environments, supports cross-location returns, and includes anti-loss and anti-tamper features.

• Software system:

  • Multilingual interface (Dutch, English, German, etc.) for easy use by tourists;

  • Full-scenario LBS positioning showing real-time rental and return points;

  • Multiple payment methods (bank cards, Apple Pay, Google Pay, iDEAL, and other popular Dutch payment systems);

  • Operator dashboard with data statistics, device monitoring, and revenue reporting for refined management.

The Dutch shared power bank market is in a period of rapid growth, with diverse scenarios, stable demand, and a favorable policy and economic environment. With Litashared’s integrated hardware and software solution, operators can deploy and manage devices quickly, establish a stable user base and merchant network, and achieve sustainable profitability.